Change is inevitable in the technology based industry but the data derived from Internet of Things (IoT) has taken this change, disruption to another level. Any enterprise which is involved with the analytics in order to improve the customer experience, customer relation, business process and its decision-making capabilities is in ...
We all know that big data means lots of data that has been collected over the years by the companies from various sources but just collecting the data is not enough as it is not going to make you any smarter if it is not put to some actual real ...
It is customary for any organization indulge in customer service to receive lot of complaints, enquiries and feedbacks on daily basis. This provides large number of opportunities to interact with the customer and record the data which could be vital when one wants to improve the customer service. But, unfortunately ...
With the rising e-commerce trend in India the trend of abandoning the shopping cart is also rising and stats are shockingly high. The current cart drop-out rate lies somewhere between 60-70 percent which means for every 100 customers only 30 customers actually end up buying the product. Cart and the customer Talking ...
Low prices, discounts, direct selling are some strategies employed by the Amazon for driving its reign on Indian e-commerce whereas for Flipkart the underlying strategy is advertising based revenue model. Amazon and Flipkart like other e-commerce stores have only one goal of dominating the Indian e-commerce market. Both are India's biggest ...
Since its birth big data became the famous tool if the enterprise world specifically capturing the eyes of the big enterprises. But, just because the technology is being used on large scale in the big enterprises does not mean that small business can just ignore this. It is equally important ...
