How to Build an App Like Threads: Process, Features, Cost

In the digital world, social media platforms like Instagram have revolutionized the way we connect and share moments with others. Recently, Instagram introduced Threads, an innovative text-based app designed specifically for close friends. Threads have quickly gained immense popularity, attracting over 100 million signups within a remarkable five-day span.

The social networking app market has experienced significant growth in recent years. In 2022, it was valued at USD 49.09 billion, and experts predict a compound annual growth rate (CAGR) of 26.2% from 2023 to 2030. This remarkable growth can be attributed to several factors, including the increasing demand for 5G technology worldwide. The advent of 5G networks has revolutionized the way people connect and interact through social media platforms, leading to the expansion of the social networking app market.

Step by Step Process to develop Threads App:

With social media apps becoming an integral part of our lives, the unique focus of apps like Threads on private sharing within close circles has captured people’s attention. If you’re intrigued by the idea of building an app like Threads, hiring a dedicated team like Fullestop, which has prior expertise in delivering similar applications is vital.

1. Define Your App’s Objective

Before diving into development, clearly define your app’s objective and core features. Take inspiration from Threads, which emphasizes private sharing and communication with close friends. Identify the features you want to incorporate, such as photo and video sharing, messaging, real-time updates, story-like functionality, and more. A clear understanding of your app’s purpose will guide your development process.

2. Conduct Market Research

Thorough market research is essential to understand your target audience, identify potential competitors, and analyze current trends. Study similar apps like Threads, assessing their strengths, weaknesses, and user feedback. By gaining insights into the market, you can make informed decisions about differentiating your app and delivering unique value to your users.

3. Design an Intuitive User Interface (UI) and User Experience (UX):

A visually appealing and user-friendly interface is crucial for engaging users. Create wireframes and mockups to plan your app’s layout, navigation, and overall design. Keep the UI simple, intuitive, and consistent, ensuring that users can easily navigate through various features and functionalities. Prioritize a seamless user experience, focusing on features like easy registration, content creation, and effortless sharing.

4. Choose the Right Technology Stack:

Selecting the appropriate technology stack is vital for building a robust and scalable app. Consider factors such as the platform (iOS, Android, or both), database management system, programming languages, and frameworks. Popular choices for app development include React Native, Flutter, Swift, and Kotlin. Collaborate with experienced developers to determine the best technology stack for your specific requirements.

Selecting the appropriate technology stack is essential for app development. Consider factors such as scalability, performance, and platform compatibility. For a Threads-like app, you may opt for a combination of the following technologies:

  • Programming Languages: Java, Kotlin (for Android), Swift (for iOS)
  • Backend Development: Node.js, Ruby on Rails, or Python
  • Database: MySQL, PostgreSQL, or MongoDB
  • Cloud Storage: Amazon S3, Google Cloud Storage, or Microsoft Azure

5. Develop Backend and APIs:

The backend of your app will handle data storage, user authentication, and server-side operations. Decide whether you’ll build a custom backend or leverage cloud-based solutions like Firebase or AWS. Develop secure APIs to facilitate communication between the app’s frontend and backend components. Ensure data privacy and implement necessary security measures, including encryption and user authentication protocols.

6. Perform Extensive Testing:

Thoroughly test your app to identify and fix any bugs or usability issues. Conduct functional, usability, and compatibility testing across various devices, operating systems, and screen sizes. Encourage beta testing with a group of users to gather feedback and make necessary improvements before the official launch.

7. Deploy and Launch:

Once your app is thoroughly tested and refined, prepare for deployment. Publish your app on the respective app stores, following the guidelines and requirements set by Apple and Google. Pay attention to app store optimization (ASO) techniques to enhance visibility and attract potential users. Announce the launch through various marketing channels, including social media, email campaigns, and press releases.

8. Gather and Incorporate User Feedback:

Actively listen to your users and collect their feedback to continuously improve your app. Pay attention to user reviews, comments, and suggestions. Regularly update your app to fix bugs, introduce new features, and enhance overall performance based on user feedback.

Features to Build Threads App:

Features to Build an App Like Threads

Social media platforms have become an integral part of our lives, and messaging apps play a crucial role in keeping us connected. One such app that has gained popularity is Threads, a messaging app developed by Instagram. If you’re planning to build an app like Threads, it’s essential to incorporate key features that enhance the user experience. Here are some core features to consider:

  1. User Registration and Profiles: Allow users to create accounts, set up profiles, and manage their personal information.
  2. Direct Messaging: Enable seamless communication between users, allowing them to share photos, videos, and messages privately.
  3. Camera Integration: Implement a camera feature that allows users to capture photos and videos directly within the app.
  4. Story Sharing: Allow users to post stories with photos or videos that disappear after 24 hours, fostering a sense of real-time sharing.
  5. Privacy Settings: Provide users with options to control their privacy settings, such as who can view their content or send them messages.
  6. Notifications: Implement push notifications to keep users updated on new messages, story updates, or any relevant app activity.
  7. Explore and Discover: Provide Search functionality to find specific users or content. Users can easily discover new content & users and receive recommendations based on user preferences, friends, or popular posts.
  8. User Engagement: Allow users to have the ability to like, comment on, and share posts. Social interactions and Reaction emojis or other ways to express user engagement with posts.
  9. Security: Enable Secure data transmission and storage to protect user information, and private messages and prevent unauthorized access or data breaches.
  10. Analytics and Insights: The app will provide features to monitor user engagement, app usage, and performance and Insights on popular content, user interactions, and trends.

Remember, the features are based on the functionality of an app like Threads. However, it’s important to note that you can customize and enhance these features to align with your specific requirements and target audience. Now, let’s explore the differences between the recently launched Threads and its closest competitor, Twitter.

How do Threads and Twitter contrast?

Threads and Twitter are both social media platforms that facilitate communication and content sharing, but they have distinct differences in terms of their core features and functionalities. Let’s explore how Threads is different from Twitter:

  • Focus on Close Friends: Threads differentiates itself by focusing on sharing content specifically with close friends. It provides a more intimate and private space for users to connect and share updates, whereas Twitter is more open and geared towards public conversations and content sharing.
  • Visual Content Emphasis: Threads place a strong emphasis on visual content, particularly photos and videos. It offers a seamless camera integration that allows users to capture and share moments in real time. Twitter, on the other hand, primarily revolves around text-based tweets, although it also supports media attachments.
  • Story Sharing: Threads borrow the concept of “Stories” from platforms like Instagram and Snapchat, enabling users to share temporary posts that disappear after 24 hours. Twitter does not have a similar feature.
  • Algorithmic Feed vs. Chronological Feed: Twitter utilizes an algorithmic feed that curates content based on user preferences and engagement, showing the most relevant tweets first. Threads, on the other hand, primarily use a chronological feed, displaying posts in the order they are shared.
  • Networking and Discovery: Twitter is often used for networking, news updates, and discovering new content from a wide range of users. Threads, on the other hand, is designed for more personal and private interactions with a smaller circle of close friends, limiting the focus on discovery and public engagement.

In summary, while Threads and Twitter share some similarities as social media platforms, their focus, core features, and user experience differ. Threads are more centered around private sharing with close friends and emphasize visual content, while Twitter is known for its public conversations, networking, and diverse content discovery.

How much does it cost to develop an app like Threads?

The cost of developing an app like Threads can vary significantly depending on several factors, including complexity, features, development team rates, and location. Roughly estimated, the development cost can range between $40,000 to $300,000 or more. It’s important to consult with development agencies like Fullestop for a more accurate cost breakdown.

Cost to Build a Social Media App Like Threads-Table

Variables Influencing the Development Cost of a Text-Based App Similar to Threads

Variables Influencing the Development Cost of Threads

When estimating the cost to build a text-based app like Threads, several factors come into play. Here are some key factors that can influence the overall cost:

  • Complexity of Features: The more features you want to incorporate into your app, the higher the development cost. Each additional feature will require development time and effort, impacting the overall cost.
  • Design and User Experience (UI/UX): The complexity of the design, customization, and interactive elements will affect the cost. A more intricate and visually appealing UI/UX may require more design hours and specialized skills, increasing the development cost.
  • Platform Compatibility: Deciding whether to develop the app for a single platform (e.g., iOS or Android) or multiple platforms will impact the cost. Developing for both platforms will require additional development efforts and resources, leading to increased costs compared to building for a single platform.
  • Technology Stack: The choice of the technology stack, including programming languages, frameworks, libraries, and backend infrastructure, can influence development costs. Opting for advanced technologies or specific requirements may require developers with specialized skills, impacting the overall cost.
  • Third-Party Integrations: If you plan to integrate third-party services or APIs (such as cloud storage, analytics, payment gateways, etc.) into your app, it may require additional development and integration efforts. The complexity and number of integrations can affect the overall cost.
  • Team Composition and Rates: The development cost also depends on the size and composition of your development team. Hiring a highly skilled team may lead to higher hourly rates but potentially faster and more efficient development.
  • Testing and Quality Assurance: Thorough testing and quality assurance are vital for a successful app. The complexity of the app, the number of supported devices, and the extent of testing required will impact the cost.
  • Project Management and Communication: Effective project management, regular communication, and coordination between team members can impact the development cost. Efficient project management practices and clear communication channels help streamline the development process, potentially reducing costs.

It’s important to discuss these factors with development agencies like Fullestop to get a more accurate cost estimate based on your specific requirements and project scope.

Generating Revenue from the Threads App:

Monetizing an app like Threads can be done through various strategies. Here are some popular methods to make money from your app:

  • In-App Advertising: Implementing ads within your app is a common way to generate revenue. You can offer different ad formats such as banner ads, interstitial ads, or native ads.
  • Offer a basic version of the app for free with limited features, and provide a premium version with additional functionality or an ad-free experience at a cost.
  • In-App Purchases: Provide users with the option to purchase virtual goods, premium content, or additional features within the app.
  • Subscription Model: Implement a subscription-based model where users pay a recurring fee to access exclusive features or content.
  • Sponsored Content and Influencer Collaborations: Collaborate with brands or influencers to promote sponsored content within the app.
  • Data Monetization: With proper user consent and privacy considerations, you can collect anonymized data and insights from user interactions within the app.
  • Partnerships and Affiliate Marketing: Forge partnerships with relevant businesses or platforms and earn a commission for referrals or sales generated through your app.

How to Create a Social Media App Like Threads-CTA Button


Building your app like Threads can be an exciting and rewarding endeavor. By following the steps outlined in this blog, you can set yourself on the path to creating a successful text-based app that fosters private sharing and connection among close friends. Partnering with an experienced app development company like Fullestop will ensure that your vision is brought to life with expertise and precision.

Building the Threads app requires dedication, creativity, and the support of an experienced app development agency. With the right strategy, features, and implementation, your app can become a game-changer in the social networking world. Get ready to connect with friends in a more intimate and engaging way while leaving a lasting impact on users’ lives.