From building a channel of communication among customers and the brand to gradually placing the business in the forefront of the global marketplace, websites have showcased their prominence in creating a staunch virtual identity or businesses worldwide. Irrespective of size, structure and objective of the business, websites have strategically proven their prominence in this digitally dominated business sphere. Deciding the framework, design and navigational properties helps in driving the targeted audience to a website. With web designing trends transforming at a lightning fast speed, it becomes quite strenuous to make the right decision that will work for respective websites.
Web design is way beyond managing the colour schemes, layout and navigation, in order to understand the exact potion of creating an innovative and intuitive website it is important to stay updated with the trends. Though there is no hard and fast rule for creating web design, it is highly imperative to ascertain the present prominence and future prospects of any particular design.
To further streamline the hassle of a designer and offer a seamless way to integrate trending designs, WordPress extends its platform to build websites and blogs in the most unique ways possible. About 35% of all online platforms are built o WordPress making it one of the most popular and renowned website building platform. In order to keep pace with the cutting edge of web design, it is imperative to understand what’s trending in WordPress. Below are some interesting and innovative WordPress web design trends. Take a look:-
Enabling users to easily customize the appeal of a web page, many web designers use What You See Is What You Get (WYSIWG) interface. Since quite a long while, WordPress is focusing on this functionality in order to expedite the user experience and enable designers to customize the design accordingly. Though this interface doesn’t allow to change the theme, it can certainly help in creating a user-friendly and dynamic web design.
Minimalist design has been gaining recognition among designers and visitors as well. With its sleek and comprehensive layout, it paves way for more traffic into the website. Minimalist design majorly focuses on simplicity and prominent highlighting. WordPress uses flat colours, transparancy, white themes, etc., in order to boost the simplicity of the websites. Imbibing both texts and images, minimalist web design blends everything in the right proportion.
Bold colours and contrasting themes have become a common integration in almost every website. As visitors have different perceptions and reactions to contrasting colour schemes, it is important to select the theme wisely that can gain instant traction. WordPress sticks to the trend of using striking and appealing colours to make the website pop out and make way for a staunch clientele. These contrasting themes can also be complemented with gradients, patterns and textures.
Driving the targeted audience to the website and extending their visiting time, web design helps in turning leads into prospective clients. WordPress with its multidimensional features and intuitive platforms assists companies in creating a distinctive place in the digital realm. To flourish in the industry and keep leading the marketing domain, it’s important to follow the trend and stay updated.